DITA
Founded in 1995, DITA reinvented eyewear by transcending its conventions, creating a discreet luxury with product ranging from bold character frames to new interpretations of timeless shapes through innovative technology. With over 30 years in design and partners at the highest levels of manufacturing, DITA’s expertise is unparalleled, earning a coveted reputation as a true leader in optical innovation.
DITA has a cult like following and is a must-have accessory for many celebrities, musicians, athletes and fashion industry insiders around the world.If you wear a DITA frame and come across another person wearing DITA, there is an instant connection – a barrier breaking moment. The recognition may be through a nod, a wry smile, or a wink but it subtly acknowledges that you are both part of the same family. It is a rare experience to generate such a unique connection. Wearing a DITA frame makes you a Category of One.
META-EVO Rx
META-EVO RX is truly one of a kind in the current optical line, and was designed to continue to push the limit of possibility of transforming a classic style while paying unwavering attention to craftsmanship.
SCHEMA-TWO
Schema-Two is a DITA series frame, a compliment to the Schema-One, leveraging the same design language rooted in strength and restraint made possible with advances in engineering.
IMBALANS Limited Edition
A masterclass in paradoxical design, IMBALANS redefines harmony by embracing discord. This boundary-pushing frame fuses two wildly contrasting styles: an extreme cat-eye on one side melds seamlessly with a bold, high-based wraparound shield lens on the other.
ARTOA.82
Crafted with a vintage silhouette and a featherweight build, ARTOA.82 unveils an exquisite frame tailored for your everyday.
DUBSYSTEM
DUBSYSTEM builds on SUBSYSTEM by elevating to an even more ornate and highly detailed all-titanium navigator frame, decorated with pressed line details on the lens rim and temples.
EMBRA
The sculpted titanium lens-setting and custom titanium chamfered hinge block elegantly mirrors the construction of precious jewelry pieces emphasizing EMBRA’s impact of intricate beauty.